DC United's Audi Field opened its doors in 2018. I had the opportunity to brand the concessions within the stadium. For this project I named the concessions, designed the logos, menu boards, stanchion toppers, and all concession design wraps.
2018 MLB All-Star Game
The 2018 MLB All-Star Game was hosted in Washington DC and I had the opportunity to design photo opp walls and menu templates for the event.
Be Present Event
Every year Levy host a company-wide end-of-the-year update meeting. The event is held at Cafe Brauer in Lincoln Park. The branding revolved around the theme "Be Present". I designed a whole branding system that you see below. It was applied to invitations, signage, event presentation, branded touch points, and a silent auction collateral.
RX Bar Packaging Concept
The ask was to create a mock-up of a bag of RXBAR Double Chocolate Bites (bite-sized balls of RXBARs loose in a stand-up pouch). After looking at how the flavors translated into color combos I chose this dark brown paired with grey. I felt this conveyed the richness of double chocolate. I also noticed all icons for the flavors were simple outlined illustrations. Being that Chocolate Chip uses two chocolate chips I felt a chocolate bar best represented straight chocolate.
Wilson Sporting Goods
Specifically worked in the racquet division of Wilson designing a wide range of marketing collateral, POP, packaging, and digital collateral.
Luxilon asked for a rebrand exploration to reposition the luxury string brand into a luxury tennis brand.
Illinois Policy Institute
Illinois Policy Institute is an independent organization generating public policy solutions aimed at promoting personal freedom and prosperity in Illinois. Here I designed the 2017 Legislative Agenda that broke down all the legislations into bite size information to be easily understood.
Helping reinforce FLOR brand standards and simutaneously update look. In addition: design catalog, emails, rotating home pages, web ads, any other supplemental online material, direct mail postcards, retail window signage, interior retail signage, supplemental sale materials, and in-store look book.
• home pages • emails • in store posters • catalog spreads • social media icons • direct mail • display ads * global banners
Simpull Touch is the most hygienic cutlery dispenser on the market. I had the privilege of seeing this product from inception to completion and even got to name it! I designed the logo, labels, instructions, and all supporting collateral.
FOOD FANATICS ADS
Ads for US Foods EB brands in the Food Fanatics magazine.
Collaborated with another art director and copy writer creating these POS pieces all about the odds.
Coke partnered with Nike, The Olympics, and Derrick Oliver for a London 2012 Olympics promotion. I helped concept and art direct POS merchandise, promotions and sweepstakes. Additionally I rendered the Looks of Success/environments.
Professorship Dinner Book
The Professorship Dinner honors all new endowed chair members and faculty award recipients. This book is a keepsake for all of those honored at the dinner. The book is composed of soft touch paper for the cover, the phoenix is a clear metallic foil stamp and all of the gold seen is printed with metallic gold.
CHICAGO CUBS + WGN
This Chicago Cubs & WGN 2010 Opening Day invitation was sent to recipients in a clear envelope so they could see their own name painted on the Wrigley Field brick wall surrounded by ivy. The opened invitation displays their own personalized url to RSVP.